Global user spending in mobile apps on Apple’s App Store and Google Play will reach $156 billion by 2023, according to projections based on Sensor Tower Store Intelligence data.
The top five countries in terms of App Store downloads in the 2023 forecast are the same as in 2018 – China, US, Japan, Russia and Great Britain (with Russia passing Great Britain to take the No. 4 spot). Russia is projected for a CAGR of 6.4%
In terms of the number of downloads on Google Play, no changes are expected in the position of Russia; the country will keep the fifth position.
In terms of revenue from apps on Google Play, Russia is expected to rise from its current tenth to sixth position by 2023. Russia is not included in the similar top 10 on the App Store.