The joint venture of Mail.ru Group and Sberbank will turn Delivery Club delivery service into a “super-app in the food industry”. In order to do this, the food delivery service will be complemented with the function of booking tables in restaurants.
The booking function is implemented through the Smart Reserve system. This is part of the Foodplex service, which is, like Delivery Club, a part of the O2O Holding JV.
Booking in restaurants will be free until the end of the year. The company clarified that “the further interaction model will be determined in the near future”.
In the next updates to the application a map will appear. Restaurants will be marked, on the map, and from these restaurants customers will be able to order takeaway dishes or book a table. The kind of cartographic service that will be used is not specified. At the same time, in June, Sberbank closed the deal to acquire a controlling stake in the 2GIS service.