MainMarket in Brief

RB.ru

Mindbox Acquires Popmechanic

January 21, 2022, 14:58 (UTC+3)|
288

Marketing automation platform Mindbox has acquired website personalization service Popmechanic. As a result of the transaction, the company's valuation amounted to 105 million rubles.

Most Popmechanic employees will move to Mindbox. Popmechanic co-founder Kapiton Smirnov will be responsible for business development and search for companies to develop joint products. Gleb Kovalyov, CTO of Popmechanic, will lead front-end development and redesign Mindbox.


Connect with

Kapiton Smirnov, co-founder of Popmechanic

Gleb Kovalev, CTO of Popmechanic

Product cards

Mindbox


Original (in Russian)

Subject:

#deals

Companies:

#Mindbox

Share:

Learn more about Moscow IT Market by subscribing to our newsletters

By clicking the button you agree to Privacy Policy

Unless otherwise stated, the content is available under Creative Commons BY 4.0 license

Supported by the Moscow Government