The Roskomnadzor commission agreed on the list of sites the audience and traffic of which will be assessed by the Runet measurer, Mediascope research company. The list features 79 Internet sites, including Yandex services and YouTube.
Cooperation with Mediascope will be mandatory for 27 audiovisual services. These services include online cinemas Premier, ivi, and others, news aggregators Yandex.News, SMI2, and others, social networks Facebook, Instagram, Twitter, etc. Until February 9, Mediascope has to provide Roskomnadzor with a schedule to analyze these sites.
Owners of resources the traffic of which will be assessed will either have to install the equipment used by the measurer or have to provide data “necessary and sufficient to conduct the analysis.”
Product cards
Premier, ivi, Yandex.News, SMI2
The bill on a single measurer of the Internet audience was adopted in June 2021. In 2022 Roskomnadzor chose Mediascope as the measurer of the Runet audience.
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