System for monitoring and analysis of social media and mass media
The system is based on a modern Big Data platform, AI technologies and high-speed computer linguistics. A platform with internally developed technological solutions allows to analyze more than 3 billion messages per month. Brand Analytics analyzes not only text messages, but also texts in images, decryptions of videos, check-ins and stories.
Social Media: VKontakte, Facebook, Odnoklassniki, YouTube, Instagram, Twitter, Vimeo. Forums, blogs, review sites, map services, marketplaces, messengers, Telegram channels and open chats. Mass media, original sources: 40+ thousand online media, transcripts of TV and radio broadcasts, federal and regional print media, websites of government agencies, commercial companies and organizations.
The analytical system Brand Analytics is included in the single register of Russian software. Brand Analytics is a participant of the Skolkovo project.