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Marketing Logic

Visitor count and traffic flow analysis system


The face recognition technology allows you to accurately assess the attendance of sales outlets, surrounding traffic. The unique characteristics of every face, comparison of faces inside the traffic enable the system, in addition to visitor count, analyze the duration of a customer’s presence in a sales outlet, repeat visits, efficiency of advertising campaign.

For geolocation potential task resolution the system uses different methods, including zone coverage analysis, distance matrixes, availability analysis, attraction points, distributed location method, scoring, correlation and regression analysis.

The face recognition capabilities allow you to segment customers by different general signs: social and demographic (age, gender, emotions), visitor type (employees, customers, attendantы), perform customer classification.

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576Latest update:01.15.2019

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