The service is based on the LUNA computer vision platform. The company plans to use the service to enable customers to change the number, SIM card, tariff or carry out other operations without a passport. Before that, customers have to take a picture and enter a digital “cast” of their faces into the biometric identification platform of MTS. When a customer visits the store, the system captures the face and extracts a biometric template from the image, and then compares it with the data in the existing database.

Experts from MTS told say that the company expects that the service will become popular due to its convenience, however, the company did not disclose plans about the development of the platform.

According to Kommersant, other mobile network operators are not yet sure of the demand for biometrics among customers. MegaFon’s experts say that they tested a similar solution in stores with partners in 2020, but today the implementation of biometric identification is not efficient in retail. Tele2 plans to use biometric authentication for employees.

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At the end of 2021 it was reported that MTS would buy out the full stake in VisionLabs from Sberbank. The deal was estimated at 7 billion rubles and closed in February 2022.

Original (in Russian)