The service solves marketing and personnel tasks for retail business. The segmentation of business customers is performed using psychological characteristics on the basis of the analysis of publicly available data.

The algorithm enabled a methodology that allows you to use a person’s social data and activity in social networks and carry out a psychological grouping of his personality, building from the indicators of psychological models.

This method allows you to automatically identify with the help of the advanced algorithms 28 social and psychological parameters of a person, for 10 seconds fully examine the user’s profile in social networks starting right from its creation.